How to Recommend the Right Lash & Brow Home Care Product — Every Time
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Lash and brow treatments can transform a client’s appearance — but what happens after the treatment matters just as much. The lotions, adhesives, and chemicals used during lifting, lamination, or extensions directly affect how hair and skin behave in the days and weeks that follow. Yet far too often, lash artists give the same home care product recommendation to everyone, without asking the one question that actually matters:
What does this client need right now?
The reality is: not all home care products do the same thing. Some hydrate. Some heal. Some help grow new lashes. Others just make the lashes shinier. If you don’t match the product to the specific need, the results will fall short — no matter how good your treatment was. Let’s fix that.
Why One-Size-Fits-All Aftercare Doesn’t Work
Imagine this: One client just had a lash lift with aggressive lotions and needs hydration. Another has gaps in her brows from over-plucking. A third is wearing lash extensions and wants longer lashes. These three clients should never get the same product recommendation — yet most artists would suggest a serum to all three.
The truth is, that serum may not do what they actually need. In fact, it might even make things worse.
To recommend the right product, you first need to identify the goal:
- Is the client trying to hydrate dry lashes or skin after lifting or lamination?
- Do they want to regrow missing lashes or brow hairs?
- Are they aiming for stronger, glossier lashes that stay healthy over time?
- Do they just want their lashes to be longer?
Each of these goals requires a different type of product.
Let’s Break It Down: What Each Product Type Actually Does
Most lash and brow artists are familiar with the standard home-care product categories — serums, oils, and conditioners — but few truly understand what each one is designed to do. Here’s how they actually compare:
Prostaglandin-based serums
These are the heavy-hitters when it comes to making lashes longer — but they come with tradeoffs. - They extend the growth phase of lashes, which makes them appear longer and sometimes darker. - They do not stimulate new hair growth — they only affect follicles that are already active. - Prolonged use can cause side effects like irritation, redness, skin darkening, and even changes in iris color. - Breaks are required, and they’re not safe during pregnancy.
These serums are best suited for clients who want maximum length and are willing to tolerate potential irritation.
Peptide-based serums
These serums are designed to support overall lash health by strengthening the follicle environment.
- They contain bioactive peptides (like myristoyl pentapeptide-17 or biotinoyl tripeptide-1) that help stimulate keratin production, leading to thicker, darker, and more resilient lashes.
- With consistent daily use, most users see visible improvements in 30–45 days, including better lash retention, less breakage, and a more voluminous appearance.
- They are non-irritating, safe for long-term use, and can be used during pregnancy.
While they do not trigger new hair growth or affect the lash cycle directly, they are ideal for clients who want to fortify and enhance their existing lashes in a safe, gradual, and effective way.
Lash & Brow Filler (EGF-based)
Lash & Brow Filler is the only product in the group that works on both skin and hair follicles — making it unique.
- It contains epidermal growth factors (EGF) that help awaken dormant follicles, which means it can grow new lashes and brows, not just lengthen existing ones.
- It also strengthens, darkens, and adds shine and elasticity to existing hairs.
- There’s no irritation, no need to take breaks, and it’s safe to use during pregnancy.
- It’s particularly helpful for post-lamination or lifting recovery, where both skin and follicles need support.
If your client has sparse brows, patchy lashes, or damaged skin under the hairs, Lash & Brow Filler is your go-to.
Lami Juice
Originally developed as a Step 3 mask for lash lifts, Lami Juice has grown into a versatile, multi-use product. - It provides deep hydration with hyaluronic acid and other moisture-binding ingredients. - It adds a soft gloss and shine to lashes and brows, helping them look healthier instantly. - While it doesn’t grow new hair or extend the growth phase, it supports treatment recovery and styling. - It can also be used to gently hold brows in place after lamination, giving a styled look without stiffness.
Lami Juice is ideal for clients who want healthier-looking lashes or brows right away, especially after aggressive treatments.
Still Unsure? Start With the Goal
Here’s a simple breakdown of what to recommend based on what your client is actually trying to achieve:
- Dry, brittle lashes after lash lift → Lami Juice (hydration) + Lash & Brow Filler (repair & strength)
- Sparse brows or lashes → Lash & Brow Filler (to grow new hairs)
- Lash extensions wearer wants longer lashes → Peptide serum (if no gaps)
- Client wants lashes to look more dramatic without mascara → Lami Juice (anime effect)
- Post-lamination skin is tight, flaky, or red → Lash & Brow Filler (EGF to repair skin + follicles)
The key is not to pick the most popular product. It’s to ask: what does this person’s hair or skin need right now?
What About Home Care Based on the Treatment?
The product also depends on the treatment you performed. That’s why we’ve created three detailed guides:
Each one breaks down the typical effects of that treatment, what the hair and skin go through, and which aftercare goals are most relevant.
Conclusion
Your clients trust you to give them more than just a great result in the salon. They trust you to guide them on how to keep those results looking amazing.
Once you shift from a one-size-fits-all approach to a goal-based product recommendation, everything changes: - Clients get better results - You sell more retail (without even trying) - You stand out as a true expert.
And your clients? They’ll thank you for it — with longer-lasting results, healthier lashes, and brows that finally grow back the way they hoped.
💬 If you have any questions, please write to us at info@ruthiebelle.com